ABOUT LAST WEBINAR "HOW BRANDS ARE BORN"
Our company is a participant of the Alliance for Youth (All4You). In the frame of the Alliance, the webinar «How brands are born» took place on September 15. Its presenter was Anatoly Parinov who is a marketing director at Orekhprom JSC. 59 participants of the webinar learned what a brand for the FMCG companies was, considered the stages of brand development, developed their own brand and solved a case on marketing.